CUSTOMER RELATIONSHIPS – GAIN A COMPETITIVE ADVANTAGE Competitive advantage means providing superior value to your customers. The Emmes Group assists clients in growing their enterprises by helping them to expand customer acquisition and enhancing customer retention and satisfaction through the use of our proprietary Customer Relationship Management (CRM) research and modeling. Using the Emmes Group's CRM research, clients are able to identify and differentially serve targeted customer segments, including tailoring products to include features valued by these segments while excluding features that add cost but fail to significantly influence target customer purchases. The data and insights provided by the Emmes Group help you to better gauge your competitors strengths and weaknesses, identify sales opportunities, and position your company strategically to profit from evolving market trends. Click here for further information.